Elevating
「global brands」

with Japan's
「local artisans」

reddish hue silk yarns stacked up on one another
reddish hue silk yarns stacked up on one another
matcha with dessert and milk on a wooden tray
matcha with dessert and milk on a wooden tray

INTRODUCING OTO.

INTRODUCING OTO.

Welcome to OTO, an agency bridging Japanese local businesses with global brands :)

At OTO, our mission is simple: to offer a transparent, seamless journey into the world of Japanese craftsmanship.
We work hand-in-hand with master artisans to deliver sustainable, high-quality goods that resonate with your values and elevate your brand.

With a unique blend of tradition and modernity, OTO bridges the gap between Japan’s rich heritage and today’s global market demands. Whether you’re looking to create bespoke merchandise, curate distinctive products, or simply tell a story rooted in authenticity, OTO is here to bring your vision to life.

Welcome to OTO, an agency bridging Japanese local businesses with global brands :)

At OTO, our mission is simple: to offer a transparent, seamless journey into the world of Japanese craftsmanship.
We work hand-in-hand with master artisans to deliver sustainable, high-quality goods that resonate with your values and elevate your brand.

With a unique blend of tradition and modernity, OTO bridges the gap between Japan’s rich heritage and today’s global market demands. Whether you’re looking to create bespoke merchandise, curate distinctive products, or simply tell a story rooted in authenticity, OTO is here to bring your vision to life.

Hana Himura, Founder
girl in a white t-shrt
Hana Himura, Founder
girl in a white t-shirt

OUR SERVICES.

an animation of a green
an animation of a green

​sourcing & curation

A monthly subscription to curate, source, and project manage from our robust selection of Japan’s best artisans based on your specific needs, from any industry.

branding & marketing

A monthly subscription to you develop strategies and content for brands centered around Japanese influence.

consulting

We guide you every step, from navigating cultural nuances to facilitating communication. We help you find the right path to bring your vision to life with confidence and clarity.

WHY WORK WITH OTO

WHY WORK WITH OTO

authenticity

authenticity

We start with a deep dive into your brand’s needs and vision.

​exclusivity

exclusivity

We curate shinise artisans who align with your product and brand goals.

bespoke

bespoke

We facilitate clear communication and negotiation with artisans.

quality

quality

Each shinise supplier has been carefully vetted for their exceptional standards of quality and craftsmanship.

HOW IT WORKS.

1

1

Consultation

We start with a deep dive into your brand’s needs and vision.

2

2

Supplier match

We curate artisans who align with your product and brand goals.

3

3

Negotiation

We facilitate clear communication and negotiation with artisans.

4

4

Ongoing support

We oversee production to ensure timely delivery and top-tier quality.

PRICING.

sourcing & curation

From USD

$3,000

/month

Perfect for brands looking for unique products & suppliers.

monthly product curation

direct artisan sourcing

supplier relationship management

market positioning advice

ethical sourcing

post-purchase support

no commission fees for orders

branding & marketing

From USD

$5,000

/month

Perfect for brands looking to expand their offerings.

social media strategy

content curation

copywriting consult

authentic branding consultation

strategic marketing development

data-driven insights

localization strategy

local trend updates

bespoke partnership

From

CUSTOM

A fully customizable partnership program where every aspect - from partner selection to project execution is shaped around your brand's unique goals.

For example:

initial flat fee to curate & source 👉 monthly subscription for further support

CRAFT CHRONICLES

CRAFT CHRONICLES

OTO's guide on the 1,456 (and growing) traditional crafts in Japan

GET OUR FREE PRODUCT CATALOG

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